Scientific Games announced three executive promotions to solidify the company’s leadership team going into 2019. Jim Kennedy, currently EVP and Group Chief Executive, Lottery, will become Chairman, Lottery, and Patrick (“Pat”) McHugh, who currently serves as SVP Global Lottery Systems, has been appointed the Lottery’s new EVP and Group Chief Executive. In addition, Jordan Levin [...]
According to Hazen Paper Company, the Texas Lottery’s “$5 Million Vegas Challenge” represents a milestone in the history of holographic games. “The magnitude of this holographic series of games exceeds that of any other holographic game or program that we’ve produced in the lottery industry to date,” said Bob Hazen, Hazen Paper Company. “This holographic [...]
Worldpay Gaming presented “Understanding Lottery Player Behavior by Leveraging Card Data. Andrew Crowe, Worldpay’s VP, Emerging Markets, examined data stream. He first focused on the data stream (lottery-downstream and Worldpay-upstream). “Transaction platforms have the ability to deliver data on customers,” explained Crowe. “On cash sales, the player is anonymous.” What’s visible with a card for [...]
Scientific Games presented “Tech Trends to Drive Engagement.” Amy Hill, Scientific Games’ VP, Digital Content Studio, focused on today’s tech-savvy customers, who demand engagement, convenience, local and personal. “The technologies I talk about are happening now—the future of retail,” said Hill. “We make decisions faster and with less patience than ever. They want it now [...]
NeoPollard Interactive (NPI) presented “The Big Data Behind Big Jackpots.” According to Julin Shaw, NPI’s Director, Marketing, big jackpots are the best way to get first-time players. “There was a ton of data that came in from the recent jackpot runups. That fuels the player funnel for first-timers,” said Shaw. The three steps in the [...]
National CineMedia (NCM) presented “Connect with Customers at Their Favorite Entertainment Destination: The Movies.” Chris Aragon, NCM’s Sales Director, Local Sales, focused on the 2018 box office results, as well as 2019 upcoming movies. “Q4 is pacing to send 2018 domestic box office beyond $11.6 billion,” stated Aragon. NCM is America’s movie network. “NCM is [...]
INTRALOT presented “Find Your Pulse: Using CRM Solutions to Build a Sustainable Lottery Business.” Kylie Reagan, Idaho Marketing Manager at INTRALOT, described CRM as a pillar of lottery modernization. Player Pulse is INTRALOT’s cutting-edge gaming CRM platform that bridges online gaming with the in-store customer experience, maximizing player engagement. “It is important for the lotteries [...]
IGT presented “Self-Serving the Consumer Experience.” Dan Morales, Sr. Manager, IGT’s Retail Sales & Analytics, examined the necessity for self-service. According to TechNavio, there is an expected 49% growth in retail self-service options over the next three years. Forrester predicts 79% of customers would rather use self-service than a human-assisted support channel. How can lotteries [...]
Camelot Lottery Solutions (previously known as Camelot Global) presented “Lottery 3.0: Unlocking Sustainable Growth.”Adam Barry, Camelot Lottery Solutions VP, Sales Operations, examined player engagement in a digital world. Barry said there are three things to think about: What do we know about our customers. What is our ability to mine the data? How do we [...]
International Game Technology PLC ("IGT") (NYSE: IGT) announced that it has expanded its senior leadership team with the appointments of three members to new roles. Bob Vincent has been named Chairperson of IGT Global Solutions Corporation, the primary operating subsidiary for the U.S. lottery business, effective April 8, 2019. Bob will serve as a senior consultant to IGT Chief [...]