Play Responsibly
The Maryland Lottery’s new Play Responsibly campaign launches on March 8 to coincide with Problem Gambling Awareness Month (PGAM). In the past, we’ve used straightforward messaging that reminds people to play responsibly. This year we [...]
March is Program Gambling Awareness Month
Washington, DC – The National Council on Problem Gambling (NCPG) designates March as Problem Gambling Awareness Month (PGAM). March Madness, the annual NCAA basketball tournament that sees over $8 billion wagered on its games, is [...]
New Ad
The Kentucky Lottery Corp. (KLC) shared a "first look" of its new commercial supporting its new $30 scratcher. "The stakes are always high with our $30 price point, our biggest launch of the year. Our [...]
IGT and Scientific Games Sign Cross-Licensing Agreement for Cashless Gaming Intellectual Property
International Game Technology PLC ("IGT") (NYSE: IGT) and Scientific Games Corporation ("Scientific Games") (NASDAQ: SGMS) today announced that they have signed a cross-licensing agreement for patents related to cashless slot gaming technologies. Under the agreement, [...]
MUSL Issues 2021 POWERBALL Promotional RFI
The MUSL Marketing and Promotions Committee issued its POWERBALL® Promotional Request for Information (RFI) on February 17. "POWERBALL is an iconic brand that attracts players from all walks of life and most importantly delivers tremendous [...]
New York Lottery: The X Series
A better way to multiply is how the New York Lottery is marketing its new family of games (FOG), called “The X Series.” “This month (February), the New York Lottery completed the launch of a [...]
NeoGames Signs Agreement to Launch Its Suite of Games with the Austrian Lotteries (Österreichische Lotterien)
The successful launch of premium eInstant games on the win2day gaming site marks the further expansion of NeoGames into the European lottery market. NeoGames S.A. (Nasdaq: NGMS) (“NeoGames” or the "Company"), a technology-driven provider of [...]
CT Lottery’s Play3 and Play 4 Games Get “Wild”
On Monday, Feb. 22, the CT Lottery will debut an add-on feature to its Play3 and Play4 games called “Wild Ball.” The Wild Ball is an extra number that is drawn by the CT Lottery [...]
Purrfect Lottery Promotions
My cats want to move to Arizona. There was a lot of yowling when they hard about the “Spoil Your Pet Drawing.” The Arizona Lottery is celebrating National Love Your Pet Day on February 20th. [...]
Pennsylvania Lottery and IWG Launch Jackpot-enabled e-Instants
Instant Win Gaming (IWG), the leading supplier of digital e-Instant games to NASPL/WLA-member lotteries, has delivered its jackpot-enabled e-Instant content to the Pennsylvania Lottery. They are the fourth lottery in North American lottery to launch [...]