Bringing the latest gaming innovation to customers and players around the world every day, NOVOMATIC will combine it all on February 7-9 at ICE Totally Gaming 2017 where Europe’s leading technology group will present its 360-degree gaming experience. A comprehensive range of cutting-edge gaming solutions will be on show by 22 global subsidiaries and competence centers as the NOVOMATIC Group takes center stage on the world theatre of gaming.

ICE—now in its 23rd edition— prides itself on combining land-based and interactive under one roof and NOVOMATIC’s expansive stand enables the Group to demonstrate its leading omnichannel solutions in every segment of the international gaming space. Split into distinct sections, visitors will be taken on a 360-degree journey through the world of NOVOMATIC, culminating in the traditional hospitality area with a selection of Austrian foods and drinks.

“As we are heading into another exciting year for NOVOMATIC and for the international gaming industry, stakeholders, decision makers and gaming experts all gather at ICE Totally Gaming 2017 in London where the NOVOMATIC Group again takes pride of place with a 360-degree gaming experience that covers all aspects of modern gaming,” said NOVOMATIC CEO Harald Neumann.

Making significant progress last year, both NOVOMATIC Lottery Solutions (NLS) and NOVOMATIC Sports Betting Solutions (NSBS) will be featured at the front of the stand. NLS will unveil its best-in-class lottery and VLT products, and NSBS will present its one-stop-solutions for the sports betting industry.

Rounding out the offering at the front of the stand will be an extensive range of international AWP and VLT products, as well as cash management solutions, by European subsidiaries including LÖWEN Entertainment, Crown Technologies, NOVOMATIC Italia, NOVOMATIC Gaming Spain and NOVOMATIC Netherlands.

The NOVOMATIC Interactive division will occupy the left wing of the stand with a full range of solutions. Popular casino slots from the vast NOVOMATIC games library, the server-based gaming system Plurius™, new mobile developments, AWP online slots and social games are just some of the multifaceted solutions that will be shown by Greentube.

NOVOMATIC Gaming Industries will present the latest casino games, jackpots, cabinets and systems.
Making their debut on the NOVOMATIC stand at ICE will be Ainsworth Game Technology and video bingo supplier Otium.