La Fleur's Lottery World
    Twitter LinkedIn RSS
    Thursday, January 26
    LOG IN: Purchases & Subscriptions
    La Fleur's Lottery World
    0 Shopping Cart
    • Home
    • Conferences
    • Magazine
    • Store
    • My Purchases
    • White Pages
    • Cart
    La Fleur's Lottery World
    0 Shopping Cart
    You are at:Home»News»Vendor Works»Pollard Banknote Introduces a Fresh, New Face to Its Licensed Brand Portfolio—Ms. Pac‐Man™
    Vendor Works

    Pollard Banknote Introduces a Fresh, New Face to Its Licensed Brand Portfolio—Ms. Pac‐Man™

    July 5, 20172 Mins Read
    Facebook Twitter LinkedIn Email

    Pollard Banknote is excited to announce the addition of Ms. PAC‐MAN™—the iconic arcade game—to its expanding licensed games portfolio. Under the agreement with BANDAI NAMCO Entertainment, Inc., Pollard Banknote now offers Ms. PAC‐MAN™ branded instant tickets to its lottery clients. This is the first time the brand has been available for use on lottery products.

    Introduced in North America in 1981, Ms. PAC‐MAN™ became one of the most popular arcade video games of all time, and in 2016, the game placed 5th on TIME Magazine’s “The 50 Best Video Games of All Time” list.

    Ms. PAC‐MAN™ was the first arcade game to introduce a female playable character, and featured four different mazes in different color schemes. The simple, yet exciting game play quickly led Ms. PAC‐MAN™ to become one of the highest selling arcade games.

    Just as the arcade game expanded on the success of its predecessors, the Ms. PAC‐MAN™ brand builds on the popularity of classic retro games in the lottery industry. This fresh face offers a broader appeal that can be highlighted in bright, powerful ticket designs, making the brand longevity of Ms. PAC‐MAN™ the perfect way to engage both nostalgic players with established, yet still‐relevant game concepts, and the younger demographic who has been introduced to the brand more recently.

    Ms. PAC‐MAN™ is a welcome addition to Pollard Banknote’s suite of licensed retro brands, and is a natural follow up for lotteries wishing to launch the next exciting retro brand. Diversifying licensed games portfolios with a strong female lead, Ms. PAC‐MAN™ is strutting her way to lotteries throughout North America.

    “Pollard Banknote’s suite of retro brands has been embraced by lottery players around the world,” said Sina Aiello, Pollard Banknote’s Vice President, Marketing. “Ms. PAC‐MAN™ is a natural next step for lotteries who have found success with other retro brands, and a great introduction for those who haven’t. This popular character, combined with an engaging retro theme, will attract a wide player base of lottery clients who enjoy playing these classic branded games.”

    Share. Facebook Twitter LinkedIn Email
    Previous ArticleMastermind of Lottery Fraud Admits He Rigged Jackpots, Including Oklahoma’s
    Next Article Christie to Decide If N.J. Will Tax, Regulate Daily Fantasy Sports

    Related Posts

    Oklahoma Lottery Broadens Product Portfolio With PlayNow Games from Scientific Games

    January 18, 2023

    Pollard Banknote’s New Digital Press Showcases The Beauty Of Québec Wildlife In New Boréal Instant Tickets

    January 9, 2023

    Pollard Banknote Awarded Instant Scratch Ticket Contract By Norsk Tipping

    January 3, 2023

    Comments are closed.

    Subscribe

    La Fleur's will respectfully update you twice a month on lottery industry news, data reports, and conferences.

    Arkansas Lottery: Get Family of Scratcher Games

    New Mexico Lottery Launches Musical Competition for Scratcher Games

    Camelot Announces Changes To Board and Management Team

    About
    About

    Your source for lottery industry news, data, and conferences.

    We're social, connect with us:

    Twitter RSS LinkedIn
    Contact Information

    5157 Ijamsville Road

    Ijamsville, MD 21754

    301-610-6070

    byron@lafleurs.com

    Popular Posts

    Arkansas Lottery: Get Family of Scratcher Games

    January 25, 2023

    New Mexico Lottery Launches Musical Competition for Scratcher Games

    January 24, 2023

    Camelot Announces Changes To Board and Management Team

    January 23, 2023
    Copyright © 2023 TLF Publications.
    • About Us
    • Returns Policy
    • Privacy Policy
    • Terms and Conditions

    Type above and press Enter to search. Press Esc to cancel.