Ten years ago, when eight U.S. lotteries offered Fast Play games, annual sales hovered below $73 million (FY2011). By FY2021, U.S. sales had grown to over…
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Licensed brands play a fundamental role in the game portfolio, but they are beginning to be used differently throughout the lottery ecosystem. These new roles emphasize…
Premier Lotteries Ireland (PLI) was awarded a 20-year license to operate the National Lottery in Ireland in 2014. In those six years, sales of lottery games…