A leader in the industry, Pollard Banknote supports lotteries worldwide with innovative products, solutions, and support that span the three foundational elements for success: Outstanding Games, Retail Excellence, and Digital Innovation. Our unrelenting focus on this trifecta has delivered countless industry-first innovations, which have helped lotteries around the globe maximize proceeds for worthy causes.
From our sales-driving Scratch FX™ products to our Progressive Jackpot Instants, we’ve reimagined instant games for today’s lottery player. We ensure those games are optimized at retail with an extensive range of innovative products by Schafer Retail Solutions +, supported by the specialized expertise of our Retail Growth Team. With a presence in over 80% of North American lottery jurisdictions, our merchandising, dispensing, and in-lane solutions are proven to improve retail execution, enhance retailer engagement, and drive the growth of the lottery retail network.
Introducing Pollard Digital Solutions
Meeting lottery players where, when, and how they want to engage beyond traditional printed games and brick-and-mortar retail has strengthened our commitment to Digital Innovation. The result is our new POLLARD DIGITAL SOLUTIONS brand, which combines the most advanced technology with our proven approach to innovation and decades of experience in the industry to bring the best digital products, services, and solutions to market.
Since 2009, when we created our first Space Between™ digital game for the Minnesota Lottery, we’ve helped lotteries flourish in the digital realm with engaging interactive experiences that begin at retail. Now, Pollard Digital Engagement Solutions will encompass our Space Between™ games and other exciting player-facing digital engagement products, like our playON™ Player Engagement Solution, which includes loyalty, communications, and CRM, and our gameON™ Second Chance Solution, both of which support the creation of a 360° view of the player, as well as playrHUB™, which focuses on app and website development. With a proven ability to drive sales—the average index of a Pollard Banknote-printed game with a digital component is 18% higher than a ticket without—lotteries turn to Pollard Digital Engagement Solutions for interactive elements to propel retail game sales to new heights.
Pollard Lottery Gaming Solutions includes our joint venture, NeoPollard Interactive (NPi), the leading iLottery provider in North America. In addition, recognizing the importance of offering players a diverse selection of games, our new Pollard Digital Games Studio creates entertaining and engaging eInstant games. One European lottery client has already experienced tremendous sales growth, with their most popular eInstant games—Pollard Digital Games Studio creations—responsible for increasing sales and gross gaming revenue 10X when comparing average sales four weeks before and after launch. With enhancements to our Lottery Gaming Platform underway, we are excited to further enhance our offerings for international markets very soon.
Understanding that digital innovation is not limited to player-facing technology, Pollard Lottery Services & Solutions encompasses our operations-focused products and services, which already power lottery logistics in several markets, from Arizona to Australia. In fact, our suite of products has helped the Arizona Lottery reduce errors by 50% and improve the on-time delivery rate to retailers to 98%, all while shipment volumes increased by close to 40%. By leveraging sureTRACK™, our warehousing and distribution system, optiFORCE™, our sales force management solution, retailerHUB™ retailer network management, and our GeoLocs geolocation services, we help lotteries get the right products to the right location on time.
The future of lottery is here. Together with Pollard Banknote’s entertaining instant games and retail products designed to capture attention, our reimagined suite of Pollard Digital Solutions will ensure that lotteries are ready for what comes next with innovative digital products designed to optimize all facets of the business.