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    You are at:Home»Video»Symposium»DC 17»John Gorman, D.C. Lottery; DC-7’s
    DC 17

    John Gorman, D.C. Lottery; DC-7’s

    September 10, 20171 Min Read
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    DC Lottery Marketing Director John Gorman put the spotlight on DC-7’s.
    The D.C. Lottery’s most successful instant ticket this past year was not one of its spotlight games that benefitted from a big advertising budget. Instead, it was a game that was actually never meant to be.
    Gorman detailed how the D.C. Lottery overcame several production hurdles to launch DC-7’s, an ambitious 21-scene game that featured a Collect & Win second-chance contest that set all-time records for the D.C. Lottery.

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