Pollard Banknote Limited is excited to announce the latest addition to its licensed game portfolio: the iconic Back to the Future franchise from Universal Pictures and Amblin Entertainment. The storied brand joins Pollard Banknote’s popular Entertainment Collection alongside beloved classics like JAWS and Universal Monsters.
Back to the Future remains one of the most popular movie franchises, with all three movies receiving widespread critical acclaim and achieving immense commercial success.
The franchise offers considerable omnichannel opportunities for lotteries, providing the opportunity to, for example, create a retro-themed instant ticket or futuristic eInstant game with easily recognizable Back to the Future elements, such as the iconic time machine and clock tower. With an abundance of franchise assets to choose from, our flux capacitors are primed for action, poised to deliver designs destined to spark 1.21 gigawatts of excitement.
“We’re thrilled to add this classic franchise to our lineup of licensed brands, especially as we approach the 40th anniversary of Back to the Future in 2025,” said Brad Thompson, Vice President, Sales & Marketing, Pollard Banknote. “As one of the greatest science-fiction film franchises ever created, we’re confident that games featuring its iconic imagery and assets will resonate deeply with customers, adding a nostalgic spark to the player experience.”
To support strong sales and engagement, Pollard Banknote’s Licensed Games team offers lotteries a comprehensive turnkey program that includes the design, programming, and printing of themed tickets, as well as various optional enhancements like second chance draws, merchandise and experiential prizing, POS programs, and digital marketing.
© Universal City Studios LLC and Amblin Entertainment, Inc. All Rights Reserved.