La Fleur's Lottery World
    Twitter LinkedIn RSS
    Thursday, June 8
    LOG IN: Purchases & Subscriptions
    La Fleur's Lottery World
    0 Shopping Cart
    • Home
    • Conferences
    • Magazine
    • Store
    • My Purchases
    • White Pages
    • Cart
    La Fleur's Lottery World
    0 Shopping Cart
    You are at:Home»News»Loto-Québec’s Célébration Is 30-Year Holiday Tradition
    News

    Loto-Québec’s Célébration Is 30-Year Holiday Tradition

    January 19, 20212 Mins Read
    Facebook Twitter LinkedIn Email

    The Célébration lottery game has been a holiday tradition at Loto-Québec for over 30 years now. As always, this year’s edition offered loads of generous prizes, including cash prizes and big-ticket items like getaways and BMW i3 EVs, as well as a shot at becoming a millionaire on live TV. However, the Célébration event held on January 10 featured an innovative new format that was designed to minimize travel within the province. For the 2021 edition, the 43 finalists received tablets so they could take part in the event from the comfort of their homes and get the chance to become a millionaire during the live draw. The finalists who didn’t win the biggest prizes still won at least $25,000, so everyone walked away a winner!

    But Célébration is more than just a draw, it’s also a variety show. “It was a challenge to put on a show that would offer so much to our winners and our many viewers as well. We had to rethink the format several times to adapt to current circumstances, while still providing an outstanding experience for the winners and primetime TV audience,” explains Janie Thériault, Director of Integrated Marketing Communications.

    Two beloved Québec celebrities hosted the event, which was taped without a live audience in order to comply with public health measures. With the collaboration of the hundred-plus creative minds involved in putting on the high-profile event, Québec’s homegrown artists put on a stunning show!

    Like this content? Subscribe for more interesting lottery news and data!

    * indicates required
    Share. Facebook Twitter LinkedIn Email
    Previous ArticleDC Lottery Launches IWG Digital e-Instant Games
    Next Article Hoosier Lottery Launches Hoo Knew? Trivia Game in January

    Related Posts

    Minnesota Lottery: Take The Scenic Route

    June 8, 2023

    EL Advertising Awards 2023: Nederlandse Loterij Awarded Top Prize

    June 6, 2023

    Scientific Games’ Digital Game Enhancement Drives $1 & $2 Scratch-Off Sales Performance In South Carolina

    June 6, 2023

    Comments are closed.

    Subscribe

    La Fleur's will respectfully update you twice a month on lottery industry news, data reports, and conferences.

    Reflections on the First Decade of iLottery in the US: Moti Malul, NeoGames S.A.

    Exploring the Ultimate iLottery Toolbox with Lianne Paturel, Pall Palsson & Shannon DeHaven, Pollard Banknote

    IGT Platinum Sponsor Presentation: The Cloud Has Arrived- Jesse Saccoccio, IGT

    About
    About

    Your source for lottery industry news, data, and conferences.

    We're social, connect with us:

    Twitter RSS LinkedIn
    Contact Information

    5157 Ijamsville Road

    Ijamsville, MD 21754

    301-610-6070

    byron@lafleurs.com

    Popular Posts

    Reflections on the First Decade of iLottery in the US: Moti Malul, NeoGames S.A.

    June 8, 2023

    Exploring the Ultimate iLottery Toolbox with Lianne Paturel, Pall Palsson & Shannon DeHaven, Pollard Banknote

    June 8, 2023

    IGT Platinum Sponsor Presentation: The Cloud Has Arrived- Jesse Saccoccio, IGT

    June 8, 2023
    Copyright © 2023 TLF Publications.
    • About Us
    • Returns Policy
    • Privacy Policy
    • Terms and Conditions

    Type above and press Enter to search. Press Esc to cancel.