For the first time, the Minnesota Lottery is launching a $10 Minnesota Vikings Big Ticket, which will replace the $5 price point that it has done in the past.
“Like the name suggests, this game is full of big prizes—$10.2 million in prizes to be exact,” said Vicki Holets, Director, Sales & Marketing, Minnesota Lottery.
The lottery is also launching a $1 Minnesota Vikings “1st Down” ticket with a top prize of $5,000. “It’s 1st down, goal to go. Your goal is that $5,000 top prize. Hut hut!”
“What sets our second chance apart this year is that each ticket will have its own second chance opportunity for players to win some big prizes like $10,000 cash, Vikings season tickets, a trip for four to an away game, and Vikings gear to help fans cheer on our hometown team,” said Holets.
The Lottery is encouraging all Minnesotans to “Go Big” with a state-wide advertising campaign that will run through the fall and include TV, radio, billboards, and digital ads.
“Our Minnesota Vikings scratch games have been some of our strongest selling tickets and we hope this year is no exception,” said Holets.