It’s that magical time of year. The Ohio Lottery released all six holiday games on October 11th.
The lottery predicts the big hit for its holiday scratcher game will be the $1,000,000 Merry Multiplier ($20). “At the end of last fiscal year and carrying into this fiscal year, we have seen our $20 game sales outperform last year’s $20 sales and all other price points. With the strength of the $20 product line, we will continue to see the increases at this price point,” said Ron Fornaro, Instant Ticket Product Manager, Ohio Lottery.
The lottery will have two different campaigns running this year. “The product-centric/promotional campaign is ‘Naughty or Nice, You May Get to Play Twice!’ and the slogan for the more aspirational, gift-giving campaign is ‘Lucky Year,'” explained Fornaro.
Below are the names and price points for the six holiday scratchers:
$1 Holiday Cash
$2 Betty Boop
$3 Peppermint Payout Multiplier
$5 Holiday Lucky Times 10
$10 Holiday 50X the Money
$20 $1,000,000 Mery Multiplier
All six games are printed by Scientific Games.