La Fleur's Lottery World
    Twitter LinkedIn RSS
    Friday, February 3
    LOG IN: Purchases & Subscriptions
    La Fleur's Lottery World
    0 Shopping Cart
    • Home
    • Conferences
    • Magazine
    • Store
    • My Purchases
    • White Pages
    • Cart
    La Fleur's Lottery World
    0 Shopping Cart
    You are at:Home»News»Lottery Biz»Arkansas Lottery: Get Family of Scratcher Games
    Lottery Biz

    Arkansas Lottery: Get Family of Scratcher Games

    January 25, 20231 Min Read
    Facebook Twitter LinkedIn Email

    The Arkansas Scholarship Lottery launched its GET family of games (FOG) in January.

    There are five tickets sold: Get $100!, Get $200!, Get $300!, Get $500!, and Get $2,500!  Instant games include $1, $2, $3, $5, and $10 price points.

    “The Get family theme is lots of lower top prizes,” reported Bob Coleman, Product Manager, ASL.

    Winter FOG launches are critical to sustaining strong scratcher sales after the holidays are over, “especially since we have no real holiday/seasonal scratcher sales bump the way a lot of states do,” added Coleman.

    The lottery will also sell a licensed instant ticket in the winter. “SCRABBLE™ Crossword comes out in February, though that’s a single scratcher crossword game, rather than a multi-game program,” said Coleman.

    SCRABBLE Crossword is a $3 ticket. The payout is in the regular range.

    “The game will be highlighted on social and digital assets, but no additional support,” said Ashley McNatt, Division Director, Advertising/Marketing, ASL.

    ASL will launch its second winter FOG in March. Coleman said “our multiplier family, which will be 10X, 20X, 50X, 100X, 200X at the $1, $2, $5, $10, and $20 price points.”

    Share. Facebook Twitter LinkedIn Email
    Previous ArticleScientific Games Will Continue to Bring Instant Game Entertainment to Lottery Players in El Salvador
    Next Article EL Members Contribute 20 billion EUR to Benefit Society in 2021

    Related Posts

    Rhode Island Lottery: Scratcher Football Fun & More

    January 30, 2023

    EL Members Contribute 20 billion EUR to Benefit Society in 2021

    January 27, 2023

    New Mexico Lottery Launches Musical Competition for Scratcher Games

    January 24, 2023

    Comments are closed.

    Subscribe

    La Fleur's will respectfully update you twice a month on lottery industry news, data reports, and conferences.

    IGT Demonstrates Industry Leadership in Global Sustainability at ICE London Consumer Protection Zone

    Read the Report

    Rhode Island Lottery: Scratcher Football Fun & More

    About
    About

    Your source for lottery industry news, data, and conferences.

    We're social, connect with us:

    Twitter RSS LinkedIn
    Contact Information

    5157 Ijamsville Road

    Ijamsville, MD 21754

    301-610-6070

    byron@lafleurs.com

    Popular Posts

    IGT Demonstrates Industry Leadership in Global Sustainability at ICE London Consumer Protection Zone

    January 31, 2023

    Read the Report

    January 30, 2023

    Rhode Island Lottery: Scratcher Football Fun & More

    January 30, 2023
    Copyright © 2023 TLF Publications.
    • About Us
    • Returns Policy
    • Privacy Policy
    • Terms and Conditions

    Type above and press Enter to search. Press Esc to cancel.