Florida Lottery will be offering special draw promotions in the first half of calendar 2023 for its loyal players.
“Florida Lottery started the new year strong with the Daily Doubler Bonus Play Promotion that incorporates core products with loyal player bases, as both daily Draw game tickets and GOLD RUSH DOUBLER Scratch-Offs are eligible to be entered for a chance to instantly win up to $50 cash and Lottery ticket coupons,” said Angel Tallent, Product Manager, Florida Lottery. “Plus, 100 winners per day will receive the Daily Doubler prize of $100 cash!. Over $1.8 million in promotional prizes will be awarded in the form of coupons, easily redeemable at any Florida Lottery retailer.”
In March, the lottery will be enhancing one of Florida Lottery’s legacy product offerings with the introduction of midday draws and a brand refresh for FANTASY 5®. “Preserving core players with the same trusted game, while advertising to a mass audience the additional daily chances to play and win, with a fresh, updated look, creates an exciting opportunity to strengthen the product’s popularity and sales,” said Tallent.