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    You are at:Home»News»Vendor Works»Scientific Games and Hasbro Extend Their MONOPOLY and Fan-Favorite Brands’ Licensing Agreement Through 2025
    Vendor Works

    Scientific Games and Hasbro Extend Their MONOPOLY and Fan-Favorite Brands’ Licensing Agreement Through 2025

    December 20, 20182 Mins Read
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    Scientific Games Corp. has extended through 2025 its long-term license agreement with Hasbro, Inc. and Hasbro International, Inc. for the exclusive use of MONOPOLY and more than 15 other iconic game brands.

    “Since 1998, Scientific Games has worked collaboratively with Hasbro in using the MONOPOLY brand as a pillar for innovation, leveraging its popularity to become one of the industry’s top game brands,” said Scientific Games President and CEO Barry Cottle. “This new agreement signifies the strength of a great collaboration and celebrates the global endearment of the MONOPOLY brand as a leading slot brand and the top selling licensed brand for lottery tickets. The agreement grants us the privilege of extending and expanding the scope of the licensing into a wide range of new products and play styles. We’re excited to continue working with Hasbro to take MONOPOLY to the next level in gaming.”

    The new extended agreement runs through 2025 and enables Scientific Games to use MONOPOLY branded content, and games based on many of Hasbro’s iconic and extensive line of household favorites such as GAME OF LIFE, BATTLESHIP, CLUE, OUIJA, and YAHTZEE globally and SCRABBLE in the U.S. and Canada. The terms allow these gaming brands to be used for slots, systems, online digital gaming, lottery, social casino, eTables and table games.

     

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