NeoPollard Interactive LLC (“NeoPollard Interactive” or “NPi”), jointly owned by Pollard Banknote Limited (“Pollard Banknote”; TSX: PBL) and NeoGames S.A. (Nasdaq: NGMS), congratulates the New Hampshire Lottery (“Lottery”) on its third consecutive year of industry-leading growth through the online channel. The New Hampshire Lottery’s program is the number two top-performing iLottery program in the U.S. based on per capita sales.
In Fiscal Year (“FY”) 2021, ending June 30, 2021, the New Hampshire Lottery’s net gaming revenue increased by 123% year-over-year, while simultaneously growing its retail instant sales by 18%. Since the initial launch of the Lottery’s program in FY19, net gaming revenue generated through iLottery has grown by an incredible 332%, firmly establishing the viability of modernizing lottery offerings through the iLottery channel in support of funding for education.
The New Hampshire Lottery continues to demonstrate its commitment to its players and to the growth of its iLottery program with recent launches of a new draw game online, as well as the latest progressive jackpot innovation from NPi. The latest addition to the Lottery’s draw game portfolio—Gimme 5—offers players up to five chances to win $100,000 each week and is an enhancement of NPi’s NeoDraw Central Gaming System and Gaming Systems Operations.
The Lottery also recently launched VIP Ultra—the first in a family of linked progressive jackpot games from NeoGames Studio. VIP Ultra is available on nhlottery.com and allows players to share one rolling jackpot for all games in the series. Each ticket purchase contributes to a growing jackpot that resets once it is won. Additional progressive jackpot games are also scheduled to launch in the near future to add to the growing jackpot.
“The New Hampshire Lottery has proven to be a leader in the iLottery space since launching its iLottery program in partnership with NPi over three years ago. This was particularly evident through our joint appeal of the Federal Wire Act and ruling by the Department of Justice, which validated state-run lotteries’ ability to sell lottery products online,” said Liz Siver, General Manager of NeoPollard Interactive. “We are extremely proud of our successful partnership with the New Hampshire Lottery, and we remain dedicated to delivering cutting-edge technology, engaging game content, and value-added support through our Power Suite of iLottery services, to support a cause that we couldn’t be more passionate about—the important work that the New Hampshire Lottery does for education.”
“As one of the top-performing iLottery programs per capita in the U.S., the New Hampshire Lottery is proud of the revenue we’ve generated for New Hampshire schools since the launch of our program three years ago,” said Charlie McIntyre, Executive Director of the New Hampshire Lottery. “As we look to achieve more record-breaking success in the years to come, the New Hampshire Lottery will continue to uphold our mission to maximize proceeds for public education by leveraging innovative technology to deliver a secure, responsible, and entertaining lottery experience to our players.”
Since its inception in 1964, the New Hampshire Lottery has been dedicated to supporting education throughout the state. To date, the Lottery has contributed over $2 billion in revenue to schools in New Hampshire. To learn more, visit www.nhlottery.com.