Pollard Banknote Limited is pleased to announce that, following a competitive procurement process, it has been awarded a primary contract from the Minnesota State Lottery to provide Scratch Game Printing and Related Services. Under this agreement, Pollard Banknote will provide at least 70% of the Lottery’s scratch games per contract year. The initial contract term commenced on July 1, 2022 and is four years with the option to extend for an additional two years. The estimated contract value, including all available extensions, is approximately $28 million USD.
The new contract extends the long and successful partnership between Pollard Banknote and the Minnesota Lottery that provides a strong foundation on which to develop effective products and strategies that continuously drives sales, broadens the Lottery’s player base, and maximizes proceeds for good causes. Since first partnering with Pollard Banknote in 2007, scratch games sales in Minnesota have grown 136%. Most recently in FY2021, the Lottery’s game sales totaled just over $615.6 million, an increase of $92.6 million from the previous fiscal year, generating over $188 million in returns to the State—the highest ever in the Lottery’s history!
As the Lottery’s primary scratch game partner, Pollard Banknote will continue to play an integral role in supporting the Lottery with outstanding games and effective retail solutions that attract and engage players. A majority of the Minnesota Lottery’s scratch games, including its most successful games, are printed by Pollard Banknote and many leverage industry-leading print innovations, such as Scratch FX®, which added a sparkle and shine to the Lottery’s 30th Anniversary and Full of $500s Holiday Edition tickets, which both sold exceptionally well.
“We are very excited to extend our strong partnership with Pollard Banknote,” said Adam Prock, Executive Director, Minnesota Lottery. “Throughout our time working together, the company’s expertise has helped us to maximize revenue in support of programs that benefit all Minnesotans. We are pleased that this agreement will allow us to continue to collaborate and bring engaging scratch games to our players.”
“We are thrilled that the Minnesota Lottery has once again chosen us to be their primary partner for scratch games and related services,” said Byron Peterson, Senior Director, Sales & Marketing, Pollard Banknote. “Having served as the Lottery’s primary scratch games partner for over a decade, we have worked to provide players across Minnesota with best-in-class scratch games and retail initiatives that foster engagement and growth. We are excited to continue our partnership with the Lottery to deliver exciting products that create memorable experiences, ultimately benefitting residents throughout the State.”
For over 30 years, the Minnesota Lottery has been dedicated to raising money for programs that positively impact the lives of Minnesotans, including education, public safety, and health & human services. Since its inception, the Lottery has returned more than $3 billion to the state with over $1.2 billion going toward preserving, protecting, and restoring Minnesota’s environment. For more information, please visit www.mnlottery.com.