Vivian Byrd, Senior Marketing Manager, DC09 presented INTRALOT’s “Expanding the Lottery Through Self-Service Terminals Case Studies.” Byrd presented a Multi-Purpose (MP) terminal case study for the DC Lottery. Byrd said the program started in 2010 with social games. The MP program started in 2011. FastPlay, Tap’n’Play and progressive games were rolled out through the MPs. [...]
Beth Bresnahan, Executive Director, DC Lottery Nicole Jordan, Director, Marketing & Communications, DC Lottery Moderator: Terri Markle, Publisher & Byron La Fleur, Associate Publisher, La Fleur’s Magazine
Nicole Jordan, Director of Marketing & Communications, DC Lottery focused on how change is the only constant thing in life. “No business stands still—least of all the lottery business. Every year brings new challenges, new choices, and new competition for people’s time and attention. Washington D.C. is a city surrounded by two large states; the [...]
DC Lottery Executive Director Beth Bresnahan kicked off the conference with the welcome address to attendees. The DC Lottery has some large changes. In December 2018, the city approved a bill that would allow the lottery to regulate and operate sports betting. In 2020, the lottery expects to launch a sports betting mobile app that [...]