In support of Fastrak’s domestic and international growth strategy, the leading supplier of retail point of sale display solutions to the lottery industry has launched a range of new patent applications across the UK, Europe, Eurasia, China and USA.
The business, which currently holds patents for its designs in the UK, USA and China, are working with specialist patent law firm HGF to protect its specialist point of sale product designs, which saw an 11% increase in recorded turnover in China between 2016 and 2017.
John Barrett, Fastrak’s Managing Director, adds; “We have always looked to push the boundaries of design and innovation when it comes to our products which has seen us become the supplier of choice to many lottery operators around the world. We have some of the best designers in the world working on the next generation of innovative point of sale display solutions – something we must protect for the future growth and security of the business.”
Driving this move is the continued success of the unique Fastrak Lottery Solutions POD scratch card dispenser system. The fully modular system provides a full range of flexible configurations due to leading-edge joining features and integrated removable locking base. The design ensures maximum impact and consumer engagement while building-in adaptability for future sales growth with its complete range of tactical and promotional accessories.
With patents already granted for its 3-position lock and modular clip features which allow individual units to be clipped together to build its own integral structure, Fastrak recently gained a notice of allowance for this highly effective POS solution in the USA. Reflecting the company’s growing prominence in the global lottery market, the team at Fastrak and HGF are now in the process of securing a further nine patents across five international markets.
“We have ambitious international growth plans and the work we are doing now to protect our designs will be key in achieving them,” adds John Barrett. “Our concept design and prototyping expertise is an integral component of our end-to-end service, complementing our gold-standard manufacturing capabilities and our commitment to deliver market-leading fully engineered solutions. Our team includes some of the best point of sale product designers in the world, and we equally owe it to them to protect their work, time and ingenuity as we grow as a business.”