Recent Job Listings
“Little Moment” by WCLC, posted on January 29, 2025, promotes the idea of enjoying small, everyday moments of fun through lottery play. With a minimalist and lighthearted approach, the ad reinforces the Lottery’s role in providing simple, accessible entertainment that fits into daily life.
“Shape of Luck” by the New York Lottery, posted on January 17, 2025, ties Lunar New Year traditions to lottery play with the $500,000 Year of the Snake Scratch-Off Game. The ad leverages cultural symbolism and festive storytelling to create a timely, engaging promotion that connects with seasonal player interest.
“On Break” by the Illinois Lottery, posted on January 29, 2025, promotes the return of Multiplier Instant Tickets, emphasizing the excitement of multiplying prizes. The ad plays on the idea of taking a quick break to scratch and win, using a simple yet engaging approach to reinforce the instant play appeal of the game.
“Pink Panther Diamond Tripler” by the Mississippi Lottery, posted on January 28, 2025, introduces the $5 Pink Panther Diamond Tripler with a $100,000 top prize. The ad leans into nostalgic branding and playful language, using the iconic Pink Panther theme to create a stylish and engaging promotion that stands out in the scratch-off category.
“Say Hello to Cash Pop” by the Oregon Lottery, posted on January 24, 2025, introduces Cash Pop, a simple draw game where players pick a number and win if it matches. The ad emphasizes ease of play and personalization, positioning the game as an accessible and engaging option for players looking for a quick and fun lottery experience.