“Our fiscal year 2020 family of games strategy includes eliminating the $2 price point and adding a $10 game. We also plan to minimize prizes below the 80% satisfaction threshold and above the ceiling chatter as determined by our research. Prizes will be allocated that produce the highest relative level of satisfaction while contributing optimal churn. The ticket art among all price points will be consistent, easily identifiable, and quick to play. The next family of games to be launched in FY20 is currently planned to be the ‘X THE MONEY’ family at the $1, $5 and $10 price points on March 30th.”—Brian Griesenbrock, Products Manager, Nebraska Lottery
