Florida Lottery introduces Triple Match Holiday Scratch-Offs, offering three ways to play and boasting 28.9 million instant winners. The TV spot, created by PPK, features elves discussing the theme of threes in human inventions, emphasizing the game’s triple-play options. The Holiday Bonus Play feature allows players to enter non-winning tickets for a chance to win cash prizes, Spending Spree e-gift cards, and Lottery coupons, with over $4 million in instant-win rewards. The promotion runs from October 30, 2023, to January 14, 2024, providing additional opportunities for players to win.