Tracey Cohen, Interim Executive Director, DC Lottery
David Barden, CEO, New Mexico Lottery Authority
The instant (scratcher) portfolio of games continues to be a bright spot for the U.S. lottery industry. Total FY16 U.S. instant ticket sales jumped 7% to $43.8 billion, up $3 billion over the previous year. Scratchers represent 38% of total traditional sales. What are lotteries doing for the holidays? What works best with licensed games?