The Arkansas Scholarship Lottery recently launched a new instants brand campaign called Play, Scratch, Win. “The purpose of this sub-brand is to elevate our primary revenue…
Browsing: Lottery Biz
The Arizona Lottery is enjoying a great payday with its $5 The Game of LIFE(TM) Scratchers instant game. “It launched on April 5th and is doing…
La Fleur’s Magazine’s new series—Quote of the Week—features interviews with lottery directors about what’s ahead for their organizations in fiscal 2023. We will feature a different…
The Virginia Lottery has released an all-new gaming app offering consumers many new tools and features to make it easier than ever to put lottery fun…
Montana Lottery launched a MONOPOLY (licensed brand) family of games on May 4th, 2022. The MONOPOLY X family of games offers a $1, $2, $5 and…
La Fleur’s Magazine’s new series—Quote of the Week—features interviews with lottery directors about what’s ahead for their organizations. We will feature a different director each week.…
Texas Lottery® players have a chance to experience the excitement of winning a cash prize when they play any of the four games in the new…
La Fleur’s Magazine’s new series—Quote of the Week—features interviews with lottery directors about what’s ahead for their organizations in fiscal 2022. We will feature a different…
The N.C. Education Lottery just crossed a big milestone in its mission to raise money for education in North Carolina, passing the $9 billion mark. The…
Camelot, operator of The National Lottery, today announced retailer satisfaction scores of 75% for 2021/22, rising to 78%* in the last quarter of the year (January…