The South Carolina Education Lottery Commission has named Dolly Justice Garfield the agency’s new Executive Director by a unanimous vote. The announcement was made at a…
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Allwyn UK, the new operator of the National Lottery, aims to revive the excitement of the 1990s by reintroducing the iconic National Lottery television program. CEO…
Living Lucky with Luke Combs Promotion Culminates in a Night of Unforgettable Wins, Star-Studded Performances, and Lottery Magic at the iconic Ryman Auditorium, Mother Church of…
Welcome to the debut edition of La Fleur’s Magazine’s Advertising Brief, your essential source for the latest in lottery advertising. From captivating TV spots to influencer-driven…
Scientific Games marks the official transfer of the UK National Lottery’s fourth license on February 1. Through close collaboration with partner Allwyn UK, Scientific Games has delivered strategically planned…
Scientific Games’ new omnichannel SYMPHONY gaming system will power lottery retail and digital sales for Danske Spil, the National Lottery of Denmark. The flexible architecture of the company’s latest…
Allwyn, a leading multi-national lottery operator headquartered in Switzerland, today announces that it has entered into an agreement with respect to Instant Win Gaming Limited (“IWG”)…
Allwyn, the new operator of The National Lottery, is launching its first campaign, titled “Will you be next?”. The campaign focuses on the Lotto game, which…
The Ohio Lottery Commission has released a Gaming System RFP. The purpose of this RFP is to solicit Proposals to implement and operate a full-service Gaming…
The National Lottery’s unmissable “Will you be next?” campaign is the first with creative agency, VCCP, and media agency, Hearts & Science – which launches as…