The Atlantic Lottery’s website now prominently features player promotions. Different products are showcased on a scrolling banner. Customers can follow a prominent PLAY NOW arrow to purchase online games.
“To support the online player journey, we recently built a new landing page on our website to showcase all the different promotions that were available in-market at the time. This was intended to show players the value opportunities available to them and also create awareness of all of our online and retail promotional offers,” said Molly Cormier, Manager, Brand & Comms., ALC.
