La Fleur’s Magazine surveyed North American lotteries on the slogan for their 2020 holiday marketing program. A roundup follows below:

Arizona: “Give the Gift of Joy”

ALC: “Make This Holiday Season a Hit!”

BCLC: “Itching for the perfect scratch idea? Scratch it.”

California: “Give Joy”

Colorado: “Put Some Jingle in your Pocket”

Connecticut: “Spread a little Holiday Cheer!”

DC: “Take the Sleigh Ride to Riches!”

Florida: “The Perfect Holiday Mix”

Georgia: “Give the Perfect Gift!”

Hoosier: “Holiday memories made from scratch”

Illinois: “Joy to the Scratchers”

Iowa: “Winner Wonderland”

Kansas: “Holidays Made Easy”

Kentucky: “Light up the Holidays”

Loto-Québec: “A Classic Holiday Collection”

Louisiana: “Fun to Give. Fun to Get.”

Maryland: “Multiply the Cheer”

Massachusetts: “Deck Your Halls with Holiday Dough”

Michigan: “Put Some Play in Your Holiday!”

Missouri: “It’s a Winner Wonderland: The Must-Get Gifts of the Season”

Nebraska: “Stick with a Great Gift Idea”

New Hampshire: “WINter!” “Festive Fun!” “Holiday Cheer!”

New Mexico: “Tis the Season for Red & Green”

Ohio: “Deck the Halls with wins from Scratch-offs.”


Oregon: “The Year’s IT Gift for the Holidays”

Pennsylvania: “Bring the Holidays to Life!”

Texas: “Give. Scratch. Be Merry!”

Washington: “The Good Stuff”

WCLC: “Unwrapped Guaranteed Fun”

West Virginia: “A Great Gift for Yourself or Someone Else”