No one has produced anything like the new IGT proprietary second chance program, Winner’s Choice™. Unlike traditional second-chance drawings with a fixed and predetermined prize that all players enter to win, now lotteries can choose among the prizes offered as part of the program—and players can choose which of those prizes or experiences they want to win when they enter a drawing with their non-winning tickets.

Adding to the fun, one new program for 2021-22 features the exciting new look of the Wheel of Fortune® brand. A completely new portfolio of ticket art and turnkey marketing materials showcase this iconic brand, which remains a perennial hit with core lottery players and new demographics. Since IGT acquired the license for lottery in 2015, it has produced over $1 billion of retail value through instant sales.

Choice Is a Win for Players

“Even in the current environment, we are determined to continue offering fans the chance to win exciting and immersive prizes for the premium Wheel of Fortune® brand through a variety of options,” said Amy Morin, IGT Senior Director Business Development. “With chances to win experiences, cash, or merchandise, there is something for everyone. If players have found themselves spending the majority of their time at home, they may opt for the home-improvement package. For those who do select a trip as their prize, it will be a two-person trip and not a large group event. Given the circumstances around the pandemic, it is important that players can enter to win prizes that are relevant to them and ones they’re comfortable winning. This new program offers equally compelling options to previous years, while remaining conscious and respectful of the reality we’re living in today.”

The program’s flexibility accommodates both lotteries’ and players’ preferences and comfort levels at this time of frequent change. Drawings will happen sometime between 2021 and 2022, and the winners who chose trips for two have up to a year from that date to book.

“Wheel of Fortune® has made changes to modernize and adapt just as we have in looking at our second chance experiential offerings,” said Morin. “We’ve brought them together for players to enjoy in a safe, responsible and relevant way.”

To get in on the fun of Wheel of Fortune® Winner’s Choice™, contact your IGT Account Representative.

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