The INTRALOT team is celebrating a first in the sports betting industry, the first-ever sportsbook to offer fully automated and full coverage real money micro-betting.
INTRALOT partnered with Simplebet, an innovator in global sports betting technology, to rollout the money micro-betting products for NBA and MLB games. Players in Washington DC can access the new way to play via The DC Lottery’s mobile app, GambetDC, and in Montana at all Sports Bet Montana locations.
Once a game has started, players must head to the in-game page and view the in-game bet offerings. On the in-game page, there will be multiple in-game markets to bet on, including the simple bet options. Players will have the option to bet on the outcomes of current possessions, at bats, drives, etc. Simplebet’s bet markets are dynamic and will appear throughout the game.
Simplebet’s proprietary micro-betting pricing engine allows users in those regions to bet on millions of individuals moments over the course of each game, through GambetDC and at licensed Sports Bet Montana locations, respectively. These products represent the first-ever fully automated and full coverage opportunities of their kind offered for NBA and MLB games.
“We saw incredible user engagement around our real money offering during the NFL playoffs and are thrilled to unveil our next products for the NBA and MLB seasons alongside our partner, INTRALOT,” said Chris Bevilacqua, Co-Founder and CEO of Simplebet. “Micro-betting represents the future of the sports betting landscape in the U.S. and our technology is delivering an unmatched product for fans, operators and media partners.”
“The results from the rollout of our real money micro-betting products in GambetDC and Sports Bet Montana have been extremely positive thus far and we’re excited to deliver the next evolution of wagering opportunities for the basketball and baseball seasons,” said Byron Boothe, CEO, INTRALOT Inc.
In January, Simplebet and INTRALOT began offering drive-level markets in Washington DC via GambetDC for the NFL playoffs, and the early response indicated a strong appetite for micro-betting. Simplebet-powered micro-markets accounted for approximately 25% of GambetDC’s entire NFL in-play handle.
INTRALOT is excited to continue to capitalize on this momentum and excited to be an industry first exclusive operator with this capability.
Simplebet’s mission is to “power the future of fan engagement.” Sports comprise moments. Fans live for them, so that is where Simplebet comes into play—“We turn every moment of every sporting event into a betting opportunity. Automatic. Algorithmic. And for the very first time.”
Simplebet is a B2B product development company using machine learning and real-time technology to make every moment of every sporting event a betting opportunity.
For more information on Simplebet, please visit https://www.simplebet.io/, and follow on LinkedIn and Twitter.