La Fleur's Lottery World
    Twitter LinkedIn RSS
    Saturday, September 30
    LOG IN: Purchases & Subscriptions
    La Fleur's Lottery World
    0 Shopping Cart
    • Home
    • Conferences
    • Magazine
    • Store
    • My Purchases
    • White Pages
    • Cart
    La Fleur's Lottery World
    0 Shopping Cart
    You are at:Home»Magazine»Lottery Biz»Oregon – Potential Opportunity
    Lottery Biz

    Oregon – Potential Opportunity

    1 Min Read
    Facebook Twitter LinkedIn Email

    Barry Pack, Executive Director, Oregon Lottery

    “Although costs are up across the value stream to produce, distribute and market scratch and draw games, Lottery tickets themselves are zero-inflation forms of entertainment. We see this as an opportunity to bring in new players who may be price conscious. (At $1 a ticket, I can buy more tickets which makes me feel like I have more chances of winning.) And with gas and other forms of entertainment so expensive, having a range of price points for our players to enjoy creates lower barriers for entry and more opportunities for fun for some. While higher priced scratch tickets are generating stronger sales, our $1 and $2 tickets remain top choices for new players and younger players in particular.”

    Like this content? Subscribe for more interesting lottery news and data!

    * indicates required
    Share. Facebook Twitter LinkedIn Email
    Previous ArticleArkansas – The Greatest Threat
    Next Article Pennsylvania – Top-of-Mind Awareness

    Related Posts

    Lottery Brief: The Thousandaires Club

    August 15, 2023

    Lottery Brief: Illinois Lottery Raises Millions for Homelessness and HIV/AIDS

    June 23, 2023

    Advertising Manager Position in DC’s Lottery Industry for Marketing Professionals

    June 23, 2023

    Comments are closed.

    Subscribe

    La Fleur's will respectfully update you twice a month on lottery industry news, data reports, and conferences.

    Lottery Brief: Massachusetts Lottery Seals Fleurry Madness Victory!

    NeoGames Studio launches its eInstant games with Atlantic Lottery in Canada

    Massachusetts Lottery Wins Fleurry Championship

    About
    About

    Your source for lottery industry news, data, and conferences.

    We're social, connect with us:

    Twitter RSS LinkedIn
    Contact Information

    5157 Ijamsville Road

    Ijamsville, MD 21754

    301-610-6070

    byron@lafleurs.com

    Popular Posts

    Lottery Brief: Massachusetts Lottery Seals Fleurry Madness Victory!

    September 29, 2023

    NeoGames Studio launches its eInstant games with Atlantic Lottery in Canada

    September 28, 2023

    Massachusetts Lottery Wins Fleurry Championship

    September 28, 2023
    Copyright © 2023 TLF Publications.
    • About Us
    • Returns Policy
    • Privacy Policy
    • Terms and Conditions

    Type above and press Enter to search. Press Esc to cancel.