La Fleur's Lottery World
    Twitter LinkedIn RSS
    Saturday, May 28
    LOG IN: Purchases & Subscriptions
    La Fleur's Lottery World
    0 Shopping Cart
    • Home
    • Conferences
    • Magazine
    • Store
    • My Purchases
    • White Pages
    • Cart
    La Fleur's Lottery World
    0 Shopping Cart
    You are at:Home»Video»Conference»Conclave»Austin 2016»Christopher Wright, IGT; Mobile First Strategy
    Austin 2016

    Christopher Wright, IGT; Mobile First Strategy

    September 10, 20161 Min Read
    Facebook Twitter LinkedIn Email

    Christopher Wright, Instant Win Game Product Manager for IGT, presented “Mobile First Strategy.”
    Wright provided key indicators on the growth of mobile gaming. “In 2016, mobile gaming will generate $36.9 billion in revenue worldwide across all gaming categories,” he said. “Smartphones have become the number one gaming device (71%), ahead of PCs, tablets, and consoles. On average, among mobile game spenders, most gaming occurred while waiting (approximately 45%), followed by commuting/traveling and work (Source: TNS Survey).”
    He stressed that mobile games must be “entertaining, adaptable, convenient and unique.” He then showed an instant win game demo for Snowman Raceway.

    Share. Facebook Twitter LinkedIn Email
    Previous ArticlePanel – Event Marketing (Terry Rich, Laura Solano)
    Next Article Honorable Larry Gonzales, Texas House of Representatives; Introduction

    Related Posts

    Manolo Calvo, Interprod; Ticket Games: The Evolution of the Traditional Scratchoff Is Here

    September 10, 2016

    Veronica Varhaug, B.C. Lottery Corp; Lotto Express project

    September 10, 2016

    Panel- Instant Ticket Trends (Tracey Cohen, David Barden)

    September 10, 2016

    Comments are closed.


    Subscribe

    La Fleur's will respectfully update you twice a month on lottery industry news, data reports, and conferences.

    Camelot Illinois Brings Fast Play to Life at The Illinois Lottery

    Camelot Illinois Brings Fast Play To Life At The Illinois Lottery

    La Fleur’s Magazine Organizes Spring Conference in Richmond, Virginia (May 23-25)

    About
    About

    Your source for lottery industry news, data, and conferences.

    We're social, connect with us:

    Twitter RSS LinkedIn
    Contact Information

    343 Community Center Ave

    Gaithersburg, MD 20878

    301-610-6070

    byron@lafleurs.com

    Popular Posts

    Camelot Illinois Brings Fast Play to Life at The Illinois Lottery

    May 27, 2022

    Camelot Illinois Brings Fast Play To Life At The Illinois Lottery

    May 26, 2022

    La Fleur’s Magazine Organizes Spring Conference in Richmond, Virginia (May 23-25)

    May 23, 2022
    Copyright © 2022 TLF Publications.
    • About Us
    • Returns Policy
    • Privacy Policy
    • Terms and Conditions

    Type above and press Enter to search. Press Esc to cancel.