Governor Gretchen Whitmer has appointed Suzanna Shkreli as the new commissioner of the Michigan Lottery, effective March 1. Shkreli’s appointment aims to continue the Michigan Lottery’s…
Year: 2024
Governor Gretchen Whitmer has selected Suzanna Shkreli to serve as commissioner at the Michigan Lottery. Suzanna Shkreli will serve as commissioner of the Lottery as a…
Social Media Advertisements/Influencer Posts California Lottery partnered with three different influencers to showcase the versatility of Scratchers’ play, each bringing its own unique audience and lifestyle…
NeoPollard Interactive LLC (“NeoPollard Interactive” or “NPi”), jointly owned by Pollard Banknote Limited (TSX: PBL) and NeoGames S.A. (Nasdaq: NGMS), congratulates the North Carolina Education Lottery (“NCEL” or…
Commercial TV Advertisements “MONOPOLY – TOKENS” by the Illinois Lottery premiered on YouTube on February 8, 2024. This playful ad invites viewers to scratch away with…
The three most dreaded words a point-of-sale designer regularly hears from clients: “Make it pop.” How do you make signage stand out at retail but not…
Atlas Experiences’ Living Lucky with Luke Combs took place on February 6th. Lottery players from all over North America were whisked away to Nashville for an unforgettable private concert…
The California State Lottery is in search of a Chief Technology Officer/Assistant Deputy Director for its Information Technology Services Division. This role entails overseeing the development,…
The landscape of marketing strategies continues to evolve, with influencer campaigns emerging as a force in the digital realm. This compilation unveils the strategies, measurement metrics,…
New Year, More Sparkle The Kentucky Lottery Corporation recently launched PRECIOUS 7’s as a scratch ticket, an “Instant Play” eInstant game, and a Fast Play game…