DOWNLOAD PRESENTATION: https://lafleurs.com/wp-content/uploads/2023/12/Izzy-Wilson-Orno_Wisconsin-Lottery_Fast-Play.pdf Are new draw games that combine instant wins with a Progressive Jackpot now available in Wisconsin? You betcha! And odds are you’ll like…
Year: 2023
DOWNLOAD PRESENTATION: https://lafleurs.com/wp-content/uploads/2023/12/Nancy-Rollins_Missouri-Lottery-2-UNSURE-ABOUT.pdf Throughout its history, the Missouri Lottery has had challenges with its advertising budget. We do not have our own checkbook, so the state…
DOWNLOAD PRESENTATION: https://lafleurs.com/wp-content/uploads/2023/12/BYRON-Lyndsay-Torres-ScientificGames.pdf Presenters: Merv Huber, Vice President, Digital Growth, Scientific Games Lyndsay Torres, Player Acquisition Manager, Scientific Games Ashley McNatt, Marketing & Advertising Director, Arkansas…
DOWNLOAD PRESENTATION: https://lafleurs.com/wp-content/uploads/2023/12/Keith-Cash_IGT.pdf
DOWNLOAD PRESENTATION: https://lafleurs.com/wp-content/uploads/2023/12/Andrea-Williams-Intralot_Andrea-Williams-Presentation.pdf To craft a winning game plan, INTRALOT takes a deep dive into assessing game portfolios, introducing new lottery games, and enhancing existing ones.…
DOWNLOAD PRESENTATION: https://lafleurs.com/wp-content/uploads/2023/12/Jennifer-Wankling-Shay-Wahl_Pollard-Banknote.pdf Innovative thinking often involves departing from conventional practices and thinking outside the box. This departure from the norm can appear unusual or even…
DOWNLOAD PRESENTATION: https://lafleurs.com/wp-content/uploads/2023/12/Sydney-Parker-V4_LaFleurs_Austin2023_LotteryConf_Deck_Final.pdf Florida Lottery ran a Spanish-language video ad campaign on Facebook and Instagram to promote its new YEAR FOR LIFE Scratch-Off game. The campaign…
DOWNLOAD PRESENTATION: https://lafleurs.com/wp-content/uploads/2023/12/Terry-Presta-Abacus-2.Paths_.Distribution.FINAL_.2023.pdf
DOWNLOAD PRESENTATION: https://lafleurs.com/wp-content/uploads/2023/12/NCM_Stacie-Tursi_Lotto-Conclave-2023.pdf This presentation will focus on how Cinema advertising delivers on 15 important campaign KPIs, such as scale, quality, attention, receptivity, and more! Stacie…
Panelists: Derek Levesque, Director, iLottery Business Dev., IGT Rebecca Swindle, Vice President, Strategy, INTRALOT Inc. Sadia Baig, Director, Loyalty & Digital Engagement, Pollard Banknote Merv Huber,…