As lotteries conceive new instant games for the upcoming holiday season, developing creative ways to make their holiday games stand out becomes increasingly difficult. With more…
Browsing: Industry News
FY22 results cement iLottery as a powerful growth engine. For NPi’s partners that closed FY22 on or before June 30, NPi’s network experienced triple-digit increases —…
Brandmovers is a global leader with over 20 years of experience designing and executing engaging promotions and loyalty programs that build genuine connections between brands and…
Splashdot is trusted by all Canadian lotteries for digital contests, promotions, loyalty, and player programs and has now set its sights on expansion into the United…
With higher price points and payouts, interest in instant games has never been higher for players. Unfortunately, it also draws the attention of thieves. With crime…
Longtime digital game designer and developer Tournament One is rebranding as GAMEOLOGY®, a name that better reflects the company’s mission and core competencies. “Our real business…
Always striving to incorporate pop culture trends into its products and content, and encourage Québec companies in any way it can, Loto-Québec regularly partners with local…
The slogan for the New York Lottery’s new Lucky Dog Scratcher is “Get your paws on $1,000,000. Unleash a pack of second chance prizes.” With a…
The best thing about the Week For Life Scratch-Off games is that they have prizes of up to $5,000 a week, FOR LIFE. And the longer…
Atlas Experiences is delivering a certifiable superstar to at least 15 lotteries, and growing, with its “Living Lucky with Luke Combs” Promotion and Private Concert. Luke…