The Connecticut Lottery Corp. (CLC) did a lot of research to come up with the winning design for its 50th Anniversary logo. It had to branch…
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Missouri Lottery launched its first-ever $50 ticket, called “Millionaire Blowout,” on January 31, 2022. Printed by Scientific Games, it features an 80% prize payout. “Our estimated…
Take-A-Ticket developed the on-counter ticket dispenser for the California Lottery. The first innovation was the removable, full color logo printed front display. This allows the retailer…
When it comes to the driving forces in game design, creating engaging iLottery content extends beyond great graphics, exciting mechanics, and mathematics. NPi’s Studio digs deeper.…
South Carolina Education Lottery (SCEL) is featuring its own scholarship recipients in its new FY22 beneficiary advertising campaign. Featured in the TV ads are an ICU…
There is no doubt that convenience stores are the front line of lottery retail sales. In fact, they currently account for approximately 65% of retail sales…
Instant tickets have long been the key driver of lottery sales, and recently, those sales are hotter than ever. To maintain this momentum, lotteries need to…
In an era of major disruption, Scientific Games is investing in technology to help lotteries adapt to how consumers shop and how they play lottery games.…
Ontario Lottery and Gaming Corporation (OLG) announced that in less than a full week of operation it has already processed over C$1 million in bets on…
It will come as no surprise that iLottery performance exceeded expectations in FY21. With consumers continuing to migrate to digital for everything from movies to groceries…