Kara Sparks, Director of Products, Pennsylvania Lottery After much anticipation, we put a little “pop” into every day and launched CASH POP™ on November 18, 2025.…
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Katie Luetkemeyer, Draw Games Product Manager, Missouri Lottery We retired one of our legacy in-state jackpot Draw Games, Lotto, and introduced MO Millions on Oct. 19.…
Brian Griesenbrock, Product Manager, Nebraska Lottery The Nebraska Lottery launched Nebraska Pick 4 on September 21, 2025. The game’s performance is meeting our expectations with…
Susan Singley, Director of Advertising, North Carolina Education Lottery In October of 2025, the NCEL added Double Play to our Powerball game. To promote the new…
Anne Charpentier, Marketing & Sales Director, Montana Lottery The Millionaire For Life (MFL) launch will be supported by a digital advertising campaign centered on emphasizing the…
James A. Carey, Jr., Executive Director, New Jersey Lottery As we continue to innovate and expand our offerings, we remain committed to engaging our players through…
Thomas Ackerman, Marketing Director, Ohio Lottery For the Millionaire for Life game, the Ohio Lottery implemented pre-launch marketing support that includes a custom landing page, countdown…
Andrea Valdez, Digital Marketing Supervisor, Oregon Lottery For the NFL X’s and O’s game, we are planning a digital-social campaign to reach target audiences in Oregon.…
Abby Morgan, Director of Marketing & Product Development, Oklahoma Lottery In preparation for the launch of Millionaire for Life, we implemented a comprehensive, multi-channel marketing program designed…
Stephen Ortiz, Director of Sales and Marketing, Kansas Lottery In the last calendar year, we introduced the Double Play add-on feature to Powerball. To support the launch, we…