“Know the Odds” by the Ohio Lottery, posted on March 10, 2025, uses a man-on-the-street myth-busting format to educate players about lottery odds. Featuring real participants…
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“Hot 7’s” by the New Jersey Lottery, posted on March 28, 2025, spoofs steamy romance novels to promote its Hot 7’s scratch-offs. With sultry book titles…
“The New Mega Millions®” by the Wyoming Lottery, posted on April 5, 2025, uses light humor and every day “more” moments—like puppies and cheese—to spotlight the…
“$2,000,000 Extreme Cash” by the Ohio Lottery, posted on March 24, 2025, promotes the Extreme Cash Scratch-Off with a top prize of $2 million and over…
“Responsible Gaming” by the Maryland Lottery, posted on March 14, 2025, reinforces responsible play by debunking common lottery myths. The ad highlights key messages on odds,…
“Presidents – Mad Science” by the Virginia Lottery, posted on February 4, 2025, promotes a new online game and five new scratchers with a humorous, science-lab…
“Allwyn x Formula 1 Partnership” by Allwyn, posted on February 11, 2025, announces Allwyn as an Official Partner of Formula 1, integrating the lottery brand with…
Arizona Lottery Love the Play Campaign View this post on Instagram A post shared by Natalie J. Moe | Tucson Blogger (@happilypinkblog) View…
“Little Moment” by WCLC, posted on January 29, 2025, promotes the idea of enjoying small, everyday moments of fun through lottery play. With a minimalist and…
“Win a Luxury Holiday for Two” by The National Lottery, posted on January 31, 2025, promotes a Valentine’s Day EuroMillions draw offering players a chance to…