The Minnesota Lottery’s Summer of Fun focuses on finding “Winnesota” when you play the spotlight summer scratch game. In addition to its marketing and POS, Minnesota…
Browsing: Lottery Biz
La Fleur’s Magazine’s new series—Quote of the Week—features interviews with lottery directors about what’s ahead for their organizations in fiscal 2022. We will feature a different…
POWERBALL® is giving players more chances to win cash prizes and bigger jackpots with two exciting additions to America’s jackpot game! A new Monday drawing will…
The Louisiana Lottery is adding a third game to its family of daily numbers games that currently includes Pick 3 and Pick 4. With a top…
La Fleur’s Magazine’s new series—Quote of the Week—features interviews with lottery directors about what’s ahead for their organizations in fiscal 2022. We will feature a different…
The Iowa Lottery released its annual results on Wednesday, with its sales, proceeds to state causes, prizes to players, and commissions paid to Iowa retailers all…
Instead of running traditional TV ads, the Oregon Lottery creates long form digital video on a pretty regular basis. “We’ve made the strategic decision to be…
Massachusetts State Treasurer Deborah B. Goldberg announced today that the Massachusetts State Lottery produced an estimated $1.105 billion in net profit for the Commonwealth during the…
The Michigan Lottery launched its $10 Ca$h Game in July. It features a $1 million top prize. The lottery will support this new game with advertising.…
La Fleur’s Magazine’s new series—Quote of the Week—quotes lottery directors about what’s ahead in fiscal 2022. We will spotlight a different director each week. This week…