In today’s evolving lottery landscape, responsible play is no longer a feature that can be treated as optional. It is a business essential. As lotteries compete…
Year: 2025
By lunchtime, the self-checkout section at Fry’s, the Kroger-owned Arizona supermarket chain, had been transformed. Atlas Experiences turned the space into a fully produced, high-energy game…
When Stacy Shaw joined the Oregon Lottery 13 years ago to lead the marketing team, winning awards for Responsible Gambling (RG) initiatives was not in her…
It may not be a product you can hold in your hand, but lottery field services is definitely something that can be felt—and enhanced. That’s exactly…
The Colorado Lottery announced that its Lakewood Claims Office will relocate to a new site within the Denver Regional Service Center on the Metropolitan State University…
The Dutch Staatsloterij is launching its 2025 Oudejaarstrekking campaign, “Geef elkaar een beetje geluk” (“Give each other a little bit of luck”), featuring its first-ever hand-crafted…
Today, Governor Gretchen Whitmer announced Joe Froehlich will serve as acting commissioner of the Michigan Lottery following Commissioner Suzanna Shkreli’s announcement of her resignation. “The Michigan…
LOTTO Bayern is using its 2025 Online Advent Calendar as a digital engagement and cross-promotion tool, combining daily prize draws with a season-long grand prize. To…
November December 2025 – Don't You (Forget About Megabucks)
Crisis Communications in Action Cydeni Carter, PIO, Arizona Lottery