The Pennsylvania Lottery is ready for the holidays. The lottery has introduced a total of 10 traditional holiday-themed games at retail in 2021. The lottery released…
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The Georgia Lottery Corp. projects the big holiday hit will be its mini-family—$10 Holiday Silver 50X The Money and $20 Holiday Gold 100X The Money. “The…
The Texas Lottery’s slogan for its holiday scratcher campaign is “Win At Gifting.” The lottery anticipates its $10 holiday game, Holiday Lucky Times 100, will be…
Take-A-Ticket developed the on-counter ticket dispenser for the California Lottery. The first innovation was the removable, full color logo printed front display. This allows the retailer…
When it comes to the driving forces in game design, creating engaging iLottery content extends beyond great graphics, exciting mechanics, and mathematics. NPi’s Studio digs deeper.…
South Carolina Education Lottery (SCEL) is featuring its own scholarship recipients in its new FY22 beneficiary advertising campaign. Featured in the TV ads are an ICU…
The Western Canada Lottery Corp. (WCLC) launched Player’s Choice Mega Pack in early October. “It is the yearly player favorite game. It offers a chance to…
The Maryland Lottery & Gaming Authority will market five instant and three Fast Play holiday tickets. The slogan for the holiday scratcher advertising is “Make It…
La Fleur’s Magazine welcomes lottery and vendor partners to its first physical conference in two years. “Our last conference was held in Austin, Texas in November…
Canadian lotteries’ scratch ticket sales increased 16% to C$3 billion in FY21 (ended March 31), up from C$2.7 billion in FY22. Nearly half way through FY22,…