IGT’s “For the Win: A Global Study of Player Motivations” began with a multi-stage, 10-country research protocol in November 2016 involving 8,000 adult players and non-players.…
Browsing: Vendor Story
In a state where breathtaking Great Smoky Mountains, Southern barbeque and country music are indigenous to life, the Tennessee Education Lottery Corporation has become part of…
Lottery affiliate marketing is a type of performance-based marketing in which a lottery rewards one or more affiliates for each player brought by the affiliate’s own…
NOVOMATIC Lottery Solutions (NLS) has announced the award of two major lottery contracts with European lottery organizations. Greece: OPAP Following a competitive procurement process, OPAP, the…
A nationwide retail campaign to support The People’s Projects kicked off in National Lottery stores in March. The campaign aims to encourage customers visiting National Lottery…
Texas Lottery launched its Scientific Games-licensed $10 WILLY WONKA™ GOLDEN TICKET. The new scratch ticket offers players the chance to win up to $250,000 instantly or…
IGT Global Services Limited has signed contracts with Norsk Tipping to provide interactive casino and Instant Win game libraries and custom games through a Remote Game…
On March 9, Pollard Banknote announced that it had presented a proposal to INNOVA Gaming Group Inc. to acquire 100% of the issued and outstanding common…
I GT conducted Gemini Touch pilots in both Rhode Island and Tennessee to vet any technical issues prior to full deployment. These pilots enabled IGT to understand machine response and behavior within a live environment under high-traffic use.
INTRALOT has already deployed self-service vending terminals with touchscreen technology in numerous U.S. states, attracting new customers and thus leading to significant sales increases for the operators.