As artificial intelligence (AI) continues to advance, industries across the globe are feeling the impact of its transformative power. The lottery industry, steeped in tradition and…
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With couriers becoming more acceptable within the U.S. Lottery Industry, a number of new companies have entered the market. Each has its own strategy and business…
U.S. Lotteries by YOY Percentage Change in 3Q22 Instant Sales [visualizer id=”70430″ lazy=”no” class=””] The North Carolina Education Lottery (NCEL) is off to an incredible start…
What do you know about a specific player? Do you know the basket size of their last purchase? What products did they purchase together? Do you…
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The New Mexico Lottery found itself in an interesting situation when its Chair of the Board, Reta Jones, presented a licensed ticket concept. “Reta is a…
Premier Lotteries Ireland (PLI) was awarded a 20-year license to operate the National Lottery in Ireland in 2014. In those six years, sales of lottery games…
The Florida Lottery’s Cash Pop™ launched on January 3, 2022, at the $1, $2, and $5 price points. The game has five draws a day. Players…
In the past decade, anyone with a phone can become a content creator. Phones and social media have fueled the creator economy, and for every hobby,…