Who doesn’t like getting a monthly gift in the mail? Whether it is Birchbox (great cosmetics) or Harry’s razors (clean shave), it feels like Christmas in…
Browsing: Lottery Biz
On September 24, EuroMillions increased the price of the bloc lotto game to €2.20 for the main jackpot game as well as implemented multiple enhancements. (The…
The Minnesota Lottery is focused on generating video content for its social media marketing. During the last six months, the lottery has developed a beneficiary video…
In May, OLG released a Request for Proposals (RFP) for a new player platform. Through the RFP, OLG will select a service provider to provide a…
The Board of Directors of the Connecticut Lottery Corp. (CLC) has named Chelsea Turner, former Chief of Strategy & Government & Operational Affairs, as CLC’s Interim…
Why is number seven considered lucky? According to U.K.’s Daily Mail, “stop any person in the street and ask them to choose an odd number between…
The Kentucky Lottery Corp. (KLC) recently launched its new Kentucky Lottery App available for iOS and Android users. There are 20 different Instant Play games that…
The Michigan Lottery is focusing on digital campaigns to promote online draw sales. “[In the past year] our most successful digital campaign promoted draw-based games, such…
North Carolina Education Lottery (NCEL) will launch a fast draw keno in fiscal 2018. “The lottery’s goal is to launch in October with 500 retailers,” stated…
Lotterywest is rolling out some innovative marketing for their newest instant ticket campaign—Scratchie Family. It’s a first-to-market for Australia with custom paint shipped in for this…