Andrew Leeper, Brand Strategy Coordinator, Texas Lottery Music is the number one medium in people’s lives over TV, sports and movies. Yet it is a key…
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Robert Tirloni, Products & Drawing Manager, Texas Lottery The Texas Lottery supports Texas education and veterans. This presentation will show how the Texas Lottery improved sales…
Bret Toyne, Executive Director, MUSL Gregg Mineo, Director, Maine Lottery Gary Grief, Executive Director, Texas Lottery Fiscal 2016 will go down in the books as “The…
Tracey Cohen, Interim Executive Director, DC Lottery David Barden, CEO, New Mexico Lottery Authority The instant (scratcher) portfolio of games continues to be a bright spot…
Mandy Carter, Sr. Sales & Marketing Manager, IGT Texas Leveraging opportunities to merchandise scratch tickets and capture impulse sales within grocery checkout lanes has been a…
Veronica Varhaug, Manager, Lottery Marketing Communications, BCLC Lotto Express 2 is a BCLC proprietary software solution that allows players the opportunity to purchase lottery in-lane at…
Laura Solano, Director, Colorado Lottery When the Colorado Lottery comes out with a new game, it’s a pretty big deal. So for the introduction of Lucky…
Vernon Kirk, Director, Delaware Lottery Gerald Aubin, Director, Rhode Island Lottery Norm Lingle, Executive Director, South Dakota Lottery John Myers, Acting Director, West Virginia Lottery VLTs…
Ned Shugrue, Business Development Mgr., Olson 1to1 We all want loyal players, those who play and celebrate the lottery often, and share their experiences with others.…
Jaime Clausen, Media Director, LatinWorks Consumer media habits have dramatically shifted over the past several years, providing many opportunities as well as challenges for marketers. Mobile…