This past May, the Ohio Lottery reached a monumental sales achievement, reaching more than $1 billion in vending sales. Coronavirus hindered consumer sales and changed the…
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Winnesota isn’t a place on a Rand-McNally road map. It’s a destination where winning is a reality in Minnesota. The Minnesota Lottery’s featured summer product is…
A year ago, the goal was just to keep enough toilet paper in the closet to survive the pandemic. Now businesses as well as individuals are…
The top licensed brand report examines consumers’ favorite licensed brands instant games each year. La Fleur’s Magazine surveyed Alchemy3, IGT, Pollard Banknote and Scientific Games for…
The Georgia Lottery Corp. is launching a Cash Pop Outdoors Summer Spectacular promotion during the month of July. “Cash Pop players will enter their Cash Pop…
In September, Pennsylvania Lottery players will get their chance to find a GOLDEN TICKET. Spanning across product categories, the Pennsylvania Lottery will be featuring the ever-popular…
The Texas Lottery will return to live events with the State Fair of Texas in September. “We will offer different player promotions and use digital spinning…
Since August 8 is International Cat Day, and no one can deny the popularity of cat videos on social media, Loto-Québec launched a new scratch ticket,…
The Arizona Lottery will be launching two Quick Draw Games in FY22. They will be drawn every hour, 20 times a day. “We anticipate a fall…
With about 20 weeks until the festive season, many Lotteries are planning their holiday marketing. Among those factoring the digital channel into the mix is the…