Skee-Ball can stand the test of time any place, anywhere. Skee-Ball fans love their game. And this was proven once again in West Virginia. The West…
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Introducing new twists on established products is a proven way to renew customer interest, inject excitement, and increase perceived value. This strategy is leveraged by many…
Through its new Origami Scratch-Offs Branding Campaign, the Ohio Lottery wants to build equity and affinity for Ohio Lottery Scratch-Offs so that Scratch-Offs are a top-of-mind…
TLF Publications, Inc. owners Terri Markle and Bruce La Fleur announced that Byron La Fleur has been named Co-CEO of TLF Publications, Inc. Byron graduated with…
In March 2020, companies and governments across the globe shut down their offices, which forced employees to work from home. “Zoom” shifted from an obscure company…
On the road again. The West Virginia Lottery officially returned to on-site and in-person promotions on May 1st. The crew will head to some player favorites,…
Washington’s Lottery is taking a new direction with The Department of Imagination® (DOI) branding campaign with its ad agency Wunderman Thompson. The new campaign is Imaginations…
Lucky for Life (LFL) will change to a daily draw schedule on July 19, 2021. There will be 20+ U.S. lotteries selling this “Win For Life”…
The Georgia Lottery Corporation (GLC) became one of the first U.S. lotteries to offer eInstant games in 2014 when it launched its successful Diggi Games supported…
The INTRALOT team is celebrating a first in the sports betting industry, the first-ever sportsbook to offer fully automated and full coverage real money micro-betting. INTRALOT…