Scientific Games Lead Data Scientist Haley Bobo borrows from the Harry Potter universe to describe data science as “somewhere between Arithmancy and Divination.” Since joining Scientific…
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New York Lottery rolled out the red carpet for players in April when it introduced $1,000,000 Premiere, a $5 instant ticket that put a creative twist…
In Greek mythology, Atlas was the Titan who stood with one foot in the East and the other in the West holding the sky from the…
The Texas Lottery kicks off its year-long 30th anniversary celebration in May 2021. The theme is “30 Years of Winning.” “The Texas Lottery has always been…
The Connecticut Lottery Corp. (CLC) created a new Keno advertising campaign featuring 12 Keno characters who want their “number” to be picked. Each Keno number (1-12)…
The Mississippi Lottery Corp. is TCB (taking care of business) when it launches its new licensed Elvis ticket. There’s going to be a whole lot of…
“Ignite More Wins!” is the slogan for the new Fireball advertising campaign introduced by South Carolina Education Lottery (SCEL). This is a major enhancement for the…
The world of iGaming is fiercely competitive, forcing operators to work very hard to differentiate themselves from the herd. They must be creative, agile and respond…
The Nebraska Lottery launched a $5 Nebraska State Parks Centennial instant game to celebrate its 100th anniversary. “We have had a relationship with Nebraska Game &…
One of the most classic gaming brands of the last several decades is getting more love from players than ever. SLINGO®—a combination of favorites bingo and…