Buyers are “popping up” everywhere since Hoosier Lottery launched Cash POP™ on April 23. The ad campaign slogan is “With Cash POP™ the fun is always…
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B.C. Lottery Corp. (BCLC) will launch its first $50 scratcher ticket, Mega, in June. “This eye-catching ticket is red, gold and silver and uses Pollard’s SFX®…
Loto-Québec will launch a $50 national scratcher called Colossal. “This scratch ticket will be launched on June 5, 2023, for a period of two years, and…
2023 PittsburghConference Presentation and Panel Videos Pittsburgh 23: Panel – Circle K and Kroger on the Lottery Industry Pittsburgh 23 1 Min Read Pittsburgh 23 Pittsburgh…
Chatbot is a powerful tool that leverages cloud computing, AI technology, and automation to improve supply ordering processes and customer service. It allows customers to interact…
When Abby Morgan, Director of Marketing & Product Development, first joined the Oklahoma Lottery almost a year ago, her director, Jay Finks, gave her a small…
Facebook Twitter LinkedIn Montana Lottery Launches Retailer Training Video Series By Daniel Iverson, Content Manager, Montana LotteryWhile some challenges vary by jurisdiction, others apply to all…
If you ask Scientific Games’ longtime draw games expert Leslie Badger, the Fast Play category of games is a category all its own. The on-demand terminal-generated…
The latest version of IGT’s Winner’s Choice™ program harnesses iHeartRadio to deliver a blitz of promotional bang for no licensing bucks. Lotteries working with limited budgets…
It is no secret that to optimize lottery product sales at retail, standing out among the clutter is key. In fact, research shows that approximately half…