La Fleur’s Magazine features Australasian, Canada and European lotteries’ 2020 holiday scratchers in World Scan. Stor Julekalender Stor Julekalender is the biggest seller for Norsk Tipping…
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La Fleur’s Magazine surveyed North American lotteries on the slogan for their 2020 holiday marketing program. A roundup follows below: Arizona: “Give the Gift of Joy”…
Players are embracing moves to deliver more draw game excitement with better odds, bigger prizes, a second chance to win, and the chance to multiply wins.…
Alchemy3’s Ultimate Online Shopping Spree and Spending Spree solutions are gaining traction with lotteries preparing to launch these exciting A3 programs beginning spring, 2021. “We know…
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With $20 scratch games on everyone’s wish list this season, the Missouri Lottery gave its players a little something extra with Merry Multiplier—its second holiday Scratch…
Schafer Systems conducted a recent pilot test program that evaluated the addition of lighted side panel instant ticket dispensers at select Kansas Lottery retailers. During the…
La Fleur’s released its Fiscal 2020 Lottery Sales Report on October 19. The 82-page digital report (Secure PDF) is a comprehensive document that tracks the performance…
The business environment is in dire straits due to the pandemic. People, from rural towns to sprawling metropolises, have been forced into new habits, which in…
by Terri Markle La Fleur’s 2020 Final-e-Conference broadcasted on September 1-2, 2020 concluded La Fleur’s Summer eConference series. Conference programming focused on how lotteries can pandemic-proof…