In its first six weeks of sales, FastPlay games—a new game category for the Connecticut Lottery—generated more than $8 million in retail sales, making it first…
Browsing: Magazine
As shopping patterns change during the pandemic, lotteries are looking for new ways to present their products at retail. Social distancing and touchless transactions require new…
In an interview with Take-A-Ticket, based in Albany, Oregon, President Seth Tigner gives a glimpse to the re-emerging manufacturing section of the lottery industry. “The COVID-19…
Pollard Banknote Limited (PBL) announced the addition of DIG DUG™—the classic arcade game—to its robust portfolio of licensed games. Under an agreement with BANDAI NAMCO Entertainment…
As the coronavirus pandemic unfolded, The Georgia Lottery Corporation (GLC) was several months into the launch of a new player-acquisition marketing campaign for its eInstants brand,…
La Fleur’s 2020 Best Instant Games of the Year Survey takes an annual snapshot of what is trending in marketing instant tickets. The comprehensive study tracks…
WILLY WONKA™ is inspired by one of the most beloved films of all time. In the lottery industry, the brand is especially known for the record-breaking…
Rhode Island Lottery launched iLottery sales on May 12. In order to play Keno Online or eInstant Games, a player must be registered for a free…
[fusion_builder_container hundred_percent=”no” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” overlay_color=”” video_preview_image=”” border_size=”” border_color=””…
La Fleur’s Magazine surveyed a cross section of U.S. lotteries on what instant ticket concept had the biggest impact on their lottery’s FY20 scratcher sales. The…